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The Theory of Reasoned Action (TRA) (Source: Fishbein & Ajzen (1975
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Belief, Attitude, Intention and Behavior
Theory of reasoned action (Fishbein and Ajzen, 1975) | Download
(PDF) Proposed Theoretical Framework for Predicting Green Purchase
Theory of reasoned action (TRA, Fishbein & Ajzen, 1975). | Download
Theory of Reasoned Action (TRA) (Based on Fishbein & Ajzen 1975
