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The Theory of Reasoned Action (TRA) (Source: Fishbein & Ajzen (1975
Theory of reasoned action (Fishbein and Ajzen 1975) based on expectancy
Ajzen and Fishbein's Theory of Reasoned Action (TRA) (1980): Business
Theory of reasoned action (Ajzen & Fishbein, 1980).
Theory of reasoned action (TRA) by Fishbein & Ajzen (1975) | Download
(PDF) Proposed Theoretical Framework for Predicting Green Purchase
Belief, Attitude, Intention and Behavior
